Blue Water RV Resort is a brand-new Galveston, Texas area RV Resort with 200 sites that opened in the spring of 2019. In January of 2019, I was contacted by the managing partner and asked to help them get the office infrastructure in place to ensure that they were ready to open in March. We agreed that our contract would start on February 1, 2019.
I began working with Mark identifying the park needs such as employees, software, hardware and vendors and quickly realized that it would be very difficult if not impossible to meet his desired March opening. There were a number of critical areas both in the construction arena as well as in the office arena that were far behind schedule.
Website, collateral materials, digital marketing requirements established.
Park opened on April 8, 2019, one month later than planned and experienced 100% capacity for its first holiday weekend. Park Reviews are at 5 stars on both CampgroundReviews.com and TripAdvisor.com.
Rosedale Partners began acquiring RV parks in the Northeast and quickly realized that they did not have consistent operations across all of the properties. Focused On Management was contracted to onboard new parks, establish consistency in the reservation system, implement Corporate wide policies and procedures and to bring all of the parks together on the same schedule.
The parks are operating on a cohesive path allowing for adoption of minor changes to satisfy the individual needs of the parks while adhering to a uniform system.
Managing RV parks isn’t necessarily the same as managing MH parks. The approach here was to get the corporate management up to speed on those differences.
I had worked with Eli in the past on his social media efforts for his MH parks so when he decided to enter the Outdoor Hospitality arena he gave me a call. After discussing what he needed, we decided to enter into a limited contract to bring him and his staff up to speed on managing this type of property.
During the contract time frame, BoaVida RV Parks and Resorts bought 3 RV parks ranging from 100 to 151 sites.
The corporate staff was brought up to speed and able to onboard parks with minor assistance after 3 months.
Consistent policies and procedures ensured that while the parks aren’t necessarily alike, they adhere to a common process.
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